Sir Jim Ratcliffe has set his sights on his next addition to the club. Manchester United is set to make changes in the sporting staff of the club. This ensures a direction of potential signings and improvements Man United will need for the club's development.
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Manchester United are about to appoint former Manchester City Chief Football Operations Officer Omar Berrada. The new CEO spot was left vacant after former Man United CEO Richard Arnold left the club last year. Ratcliffe and INEOS were willing to sign Berrarda despite working with their local rivals, Man City.
Ratcliffe was focused on getting a brand new sporting bad for the club before buying new players in the transfer market. After the appointment of CEO Berrarda, the club will look to go for a sporting director. Man United have their eyes on appointing Newcastle United's Dan Ashworth.
Man United is looking at potential new strikers for the team, like Ivan Toney, and has recently been linked to a former striker of Erik Ten Hag. Ten Hag is interested in signing Brian Brobbey from Ajax.
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Omar Berrada as the CEO of Manchester City has been influential to the club's success on and off the pitch. He matches what Man United looks for in the CEO spot they are trying to fill by having a track record in football and the business side of it. Berrada has also worked for FC Barcelona before joining Man City in 2011 and was named CEO of Man City in 2016. He is involved with transfer like Erling Haaland while working closely with City sporting director, Txiki Begiristain.
According to The Atheltic, Man City issued a statement to the publication stating, "Manchester City Football Club can confirm that Omar Berrada has resigned from his role as chief football operations officer at City Football Group. The club understands his decision to look for a new challenge and he leaves with our thanks and best wishes.”
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