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LaLiga EA Sports isn't just a battleground on the pitch, but also on television screens. The 2024-2025 season has once a

LaLiga's TV Kings: Barcelona and Real Madrid Reign Supreme in Audience Battle.

By Diego Becerra

Audience Giants: FC Barcelona Edges Out Real Madrid for LaLiga TV Dominance.
Audience Giants: FC Barcelona Edges Out Real Madrid for LaLiga TV Dominance.

LaLiga EA Sports isn't just a battleground on the pitch, but also on television screens. The 2024-2025 season has once again reaffirmed the hegemony of Spain's two footballing giants when it comes to television audiences. Data provided by Barlovento Comunicación reveals which teams capture the most viewer attention, both on paid platforms and free-to-air channels, confirming the immense popular appeal of the biggest clubs.

The Leaders: Barcelona and Real Madrid

Topping this audience ranking is F.C. Barcelona. The Blaugrana club positions itself as LaLiga's most-watched team, attracting an impressive 1,570,000 unique viewers on average per match. This figure underscores the enormous interest generated by Barça, not only for their footballing proposal but also for the constellation of stars within their squad and their constant fight for titles. Barcelona's total unique viewers for the season reach 9,259,000, a figure that few leagues in the world can match.

Hot on their heels, as usual, is Real Madrid. The Blancos hold the second position in this fiercely contested race for television attention. The capital's team registers an average of 1,468,000 unique viewers per match, a minimal difference from their eternal rival, demonstrating the parity in the interest they generate. As for total unique viewers, Real Madrid reaches 9,237,000, figures that confirm their global status and their ability to mobilize millions of fans in front of the television.

Beyond the Numbers: Impact on LaLiga

The competitiveness in audiences isn't limited to direct matches between these two giants but extends to each of their appearances. Real Madrid and Barcelona's presence on television schedules guarantees audience peaks and media coverage that other league teams aspire to. This phenomenon not only benefits the clubs directly involved but also raises the value of LaLiga's broadcasting rights as a whole, consolidating its position as one of the most attractive competitions on the planet.

Barlovento Comunicación's study also breaks down the number of matches broadcast on free-to-air television for each of LaLiga's 20 teams, a factor that can significantly influence total audience figures by making them accessible to a wider public. However, the gap between the two leaders and the rest of the teams in terms of average viewers per match remains considerable, underlining the polarization of interest around the so-called "Clásicos" of Spanish football. Ultimately, the 2024-2025 LaLiga EA Sports season reaffirms that, in the audience ring, F.C. Barcelona and Real Madrid are the undisputed kings of the screen.


Diego Becerra

Diego Becerra

Editorial Director Alivia, 13 years of experience in sports journalism. I studied journalism at the Central University of Ecuador and started at Radio Positiva in Quito where I worked for 2 years covering events such as the Copa Libertadores, World Cup Qualifiers and the Copa Sudamericana. In 2013 I began collaborating with Alivia Media in the first media outlet that was launched, which was El Futbolero Ecuador. Then I was part of the growth of the company and currently I editorially manage the ...

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