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Jorge Mendes Counterattacks: The 'Super-Agent' Reaffirms His Dominance in the Global Market

The figure of Jorge Mendes, the celebrated 'super-agent' of world football

By Diego Mendoza

Jorge Mendes and CR7. PHOTO: El Pais
Jorge Mendes and CR7. PHOTO: El Pais

The figure of Jorge Mendes, the celebrated 'super-agent' of world football, seemed to have navigated calmer waters after his widely publicized professional split with Cristiano Ronaldo in 2022, a milestone that for many signaled the beginning of a less prominent era for the Portuguese. However, recent movements in the transfer market and his undeniable influence on the destinies of several emerging and established stars prove that Mendes, far from retreating into the shadows, has launched a forceful "counterattack" to reaffirm his hegemony. His return to the forefront is not just a fleeting moment, but a strategic display of power.

Mendes's re-emergence at the epicenter of the football scene is evident through a series of high-impact operations that showcase his long-term vision and his ability to anticipate market trends. His main calling card is, without a doubt, Lamine Yamal. The young Barcelona talent, whom Mendes unhesitatingly calls a future Ballon d'Or winner, has renewed his contract with the Blaugrana club until 2031 under the umbrella of Gestifute, the Portuguese's agency. This move not only secures the future of one of football's greatest promises but also underlines Mendes's ability to attract and secure the gems of the next generation.

But Mendes's reach extends far beyond a single prodigy. His client portfolio is a testament to his global influence and diversification. Operations such as Ansu Fati's loan to Monaco demonstrate his expertise in finding suitable solutions for his clients, even in complex situations. Added to these names are other promising young talents with a bright future who are already part of his empire, including Bradley Barcola, Vitinha, Alejandro Balde, João Neves, Warren Zaïre-Emery, Leny Yoro, Nico González, and António Silva. A constellation of emerging stars that guarantee Mendes a seat at the most important negotiation tables for years to come.

In addition to cultivating the new crop of footballers, Mendes continues to pull the strings for established figures like João Félix and Rodrigo Mora, demonstrating that his network of contacts and influence extends to all levels of football.

A fundamental pillar of this "counterattack" has been Mendes's successful foray into the booming Saudi Arabian market. While other agents adapt to football's new economic reality, the Portuguese has been a pioneer, facilitating key transfers such as those of Rúben Neves, João Cancelo, and Fabinho to the Saudi league. This adaptability and ability to open new frontiers allow him to maintain his position as an indispensable player in any major operation, regardless of latitude.

In short, Jorge Mendes's presumed decline was a fleeting illusion. The 'super-agent' has returned to the fray, not with a simple 'bang on the table', but with a well-orchestrated strategy that consolidates him as the undisputed king of transfers. His vision, his network of contacts, and his ability to shape the market ensure that Jorge Mendes's name will continue to be synonymous with power and success in the world of football.


Diego Mendoza

Diego Mendoza

Licenciado en Comunicación Social con mención en periodismo por la Universidad Central del Ecuador. Apasionado al fútbol ecuatoriano y parte de El Futbolero desde 2020. No tengo problema en decir la verdad, no vivo de los equipos ni de los jugadores. Trato de representar el sentir del hincha en mis notas.

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