One of the most anticipated meetings of the year came in the first weeks of 2023. It was precisely the friendly between PSG and a combined team of players from Al-Nassr and Al-Hilal that saw the last meeting between Messi and Cristiano Ronaldo. In that match, the exhibition was not lacking, but there was an unexpected event at the end of the match that surely infuriated the organizers and sheikhs.
Paris Saint-Germain received nearly 10 million euros for the match at the King Fahd Stadium in Saudi Arabia. The idea was to see Lionel Messi and Cristiano Ronaldo, who did not disappoint, but in the end, due to a technical decision, both were substituted from the match.
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This substitution caused a huge drop in the transmission of the match, mainly on YouTube, where up to 350,000 views were lost in just 10 seconds after the change. In short, a large and monetary amount that was lost due to the decision of the coaches of both teams.
How much money was lost due to these changes?
According to official Youtube figures, for half a million views, about 3500 dollars can be generated. However, the main impact is on the sponsors of the match and its promoters. According to L'Equipe, PSG earns $145 million from sponsors and commercial agreements alone annually.
