Never before seen, what Adidas said about the sale of Lionel Messi's shirts

Lionel Messi's first season at Inter Miami came to an end. The man from Rosario arrived in the United States with the season started and with his team sunk in last place in the Eastern Conference of the MLS. However, their impact was such that they became champions of the Leagues Cup (first title in the history of the franchise), took them to a US Open Cup final and made the pink club depend on itself to enter the Playoffs. , although when he was injured they began to leave stitches along the way and that was not possible.

Now, as is known, Leo's influence was not only in sports, but also generated significant economic gains in various sectors. On the one hand, it made Inter sell more tickets than ever for matches, but to that we had to add subscriptions to the MLS Season Pass and, above all, the sale of shirts. The demand was massive, never before seen in the history of sports, to the point that Adidas ran out of stock worldwide. Precisely in the last few hours, the football director of the German brand spoke to the press and gave details of how the Messi effect was experienced in sales.

Tor Southard revealed to The New York Times that the Inter Miami and Messi shirt is already the best-selling Adidas shirt in the United States above that of other giant clubs such as Real Madrid, Manchester United, Juventus, Bayern Munich or Arsenal. Furthermore, they claim that no player in the history of sports has sold more shirts than Messi in the first 24 hours after the transfer. In fact, he revealed that, after Messi's signing, Adidas received half a million orders for Inter shirts with the 'Messi 10' print on the back. An absolute record.

Significant profits are estimated for Inter Miami on its tour of Asia

The Asian market is one of the most attractive for teams in terms of income. On that continent they are very fans of Messi and the presence of the Argentine there will make the Herons fill millions not only at the box office, but in the commercial agreements they signed to take the team there.