Lionel Messi or Cristiano Ronaldo: Who makes more money with their hotels?
Elite football moves figures of money, really difficult to understand. That is why many soccer players bet on businesses outside of sport, which allow them to increase their wealth.
Soccer is a sport that has become a global phenomenon with billions of followers around the world. Clubs and footballers arouse great passions among fans, so it is not surprising that themed hotels dedicated to the beautiful game have been opened.
The CR7 hotels are the result of the alliance between the Portuguese star and the Pestana Hotels & Resorts Group, which is responsible for the operational management of the properties. The client profile of Cristiano Ronaldo's hotels are young people between the ages of 18 and 35 who are interested in technology, healthy living and social life.
Prices range between 250 and 1,250 euros per night depending on the room. They may seem exorbitant prices but these are 5-star hotels equipped with all kinds of comforts and the latest technologies. However, there are those who have doubted that there are many young people who can afford these prices when they normally opt more for low-cost tourism.
For its part, MiM Hotels, the hotel chain owned by Lionel Messi and managed by the Majestic Hotel Group since 2017, already has 5 hotels, strategically distributed: Sitges, Ibiza, Mallorca, Baqueira and Andorra. The truth is that footballers are increasingly concerned about investments off the field of play and in addition to advertising. The last to bet on other businesses has been the Argentine Leo Messi, who little by little begins to expand his wealth, betting on different fronts: In this case, tourism.